Add distribution to your agency without building a team.
Chapter 2 of 2 · 13 min read
Pricing and margin
Anchor pricing to the reach you deliver, not the hours you spend. Performance framing protects your margin and aligns you with the client’s goals.
Three pricing models
- Retainer, predictable monthly distribution.
- Performance, priced against delivered reach.
- Hybrid, a base retainer plus performance upside.
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The Agency Guide to White-Label Clipping: Add distribution to your agency without building a team., 2 chapters, free to read and share.
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